burn the negative Wonder Why (red vinyl 7", £3.50)label: Gung Ho
The North’s answer to Sussex’s arch miserablists, White Lies, Carlisle's Burn The Negative’s blend of new wave electro pop casts a wry and canny eye over relationships, fame and late noughties Britain. The four piece band cite Japan, David Sylvian, Gary Numan, Sonic Youth, Bowie, Baby Ford, Nine Inch Nails and a dozen others as holding key spots in their music collections. Wonder Why (backed with the groover Sing Around Me) is a unique slice of Indie Elecronica. Singer Mark Baker's lyrics about loss are given an uplift by the electronic synths and guitar sounds held together by Gareth Milburn's heavy bass line. With a confident swagger and a genuine crossover potential this debut single, limited to 250 copies, is the perfect foundation builder preceding the album ‘IN THE ATMOSPHERE’. With imagery almost as strong as their songs, the band have a genuine feeling of collectibility. Recorded in Dean Street Studios, London (originally famed for Tony Visconti and David Bowie) and mastered in Abbey Road, the sound is sonically premier.
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